Girl meets dress maternity
On the blog today Punkin Patch Interiors would like to introduce to you, Girl Meets Dress, a luxury rental destination who have just launched their new maternity collection. So without further ado we shall hand over to Girl Meets Dress to tell you more…. One thing women always struggle with during pregnancy is finding maternity wear for special occasions. But why buy when you can hire? Style is now something you can borrow, for all your desired occasions. And now really is the time to start planning — especially if you are expecting after Christmas — make sure you have your Xmas party dresses already sorted!
Maternity Occasion Dress Hire
Flora Macdonald Johnston. Any bag you want, you name it — she has it. Seated on a sofa in an ankle-length floral dress rented, of course and suede boots, Prew looks incredibly relaxed despite managing a rapidly growing business. Unlike most fashion rental companies, individual users can sign up and rent their clothes to others on the platform. Not only does it enable people to rent clothes without a long-term commitment, those loaning their clothes can profit in some cases greatly from their wardrobes.
To give the process a more curated, glossy twist, there are also features on the website giving advice on what to wear for brunch, date nights, weekends away and summer holidays. The sharing economy for rented fashion has been growing for some time. In Australia and Asia, too, the industry is booming. This appetite seems to be reflected in the take-up for Hurr; between March and September, 10, new users signed up to the platform, which has seen month-on-month growth of per cent in listings.
Prew attributes some of the enthusiasm for renting clothes to sustainability. Fewer young people want to buy fast fashion that will end up in landfill. They want to have fashion that makes them feel good and also lasts. So why not rent items you can wear for any day or event, not just occasion wear? The fact is, this is the future of fashion.
Hurr is not just a place for high-end fashion labels such as Gucci, Chanel and Burberry. Prew likes the fact there are more mid-range brands such as Ganni, Reformation and Kitri on the site. Currently the most popular brands rented and loaned are Zimmermann, Reformation and Retrofete.
I particularly love the fact Reformation is up there, as they are a sustainable brand. It is great to see sustainable clothing being used in a circular way.
In keeping with her sustainable ethos, Prew has tried to make sure every aspect of the business is as green as possible. Delivering clothes often entails a lot of excess plastic, as well as exhaust emissions, so items of clothing can be exchanged through Geo-tag meetups an application on the website that allows you to see where other members of Hurr are geographically or via Royal Mail or the cycling courier service Pedals.
Sustainable packaging company RePack provides bags that can fit through a letterbox, can be used about 20 times, and when worn out can be sent to the RePack HQ, repurposed and sent back out again.
Forget the millennials — a new generation of disruptors is on the move. Hurr is a website, not an app. Within weeks of By Rotation launching, they had 2, sign-ups, with transactions happening nationwide. This does not worry Prew, as there is another element to Hurr, one that she is particularly excited and proud of — a blossoming community. Users are nurturing their relationships. Do you think it could look cool in the daytime with trainers? The high level of engagement on-site is part of the reason Prew decided to create the pop-up shop, the first of its kind in the UK.
Join us at the FT NextGen festival in London on November 16 for a day of talks and events that ask the big questions of today — and tomorrow. Find out more and buy tickets. With such rapid growth, what does the future hold? So we will add that. But also maternity wear is really interesting, and childrenswear.
Manage cookies. Get the newsletter now. Currently reading:. The top five sustainable fashion brands around the world. Dream teams: the fashion collaborations that changed the game. A new website offers the chance to try the latest Chanel, Gucci and Ganni — minus the commitment. Flora Macdonald Johnston November 6, The Next Generation Forget the millennials — a new generation of disruptors is on the move.
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10 minutes with: Anna Bance, co-founder of Girl Meets Dress
Does Girl Meets Dress have a shop to visit? We have a showroom in Fulham, London SW6 where you can come and try on as many dresses as you wish with our stylist should you need advice. When do I place my order?
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Save a Fortune! Wedding & Bridesmaid Dresses for Less
Does Girl Meets Dress have a shop to visit? We have a showroom in Fulham, London SW6 where you can come and try on as many dresses as you wish with our stylist should you need advice. When do I place my order? There is no specific time in which you have to place your order before your event. If could be 3 months before, or 3 days. Of course, the sooner you order the higher the chance that your favourite dresses will be available for your event date, but don't worry if you do it last miniute, we send all dresses using a Next Day delivery service. How long can I borrow a dress for? On the website you select the option to borrow each dress for either 2 nights or 7 nights. But if you want to hang onto it for longer because you need time to accessorize, or perhaps you are going on holiday, that is no problem! Just email us at enquiries girlmeetsdress.
How to Find Ethical and Sustainable Maternity Wear
Introducing the best places to rent a wedding gown, bridesmaid dress or guest outfit, designer labels for less! Have you ever thought of renting your wedding dress? Hiring your wedding dress or renting bridesmaids' dresses can be a really smart saving on the wedding budget, and you don't have to compromise on style one little bit. I think every girl that gets engaged gets a little bit of a shock at the price of wedding dresses - I know I did. Rental boutiques are the perfect solution.
Maternity maxi dresses are a smart girl's summer staple while a short summer maternity dress will show off a tan. For big events, you have your pick from maternity occasion dresses and maternity wedding guest dresses. And if staying in ain't your thing, check out our maternity party dresses or shop for a killer maternity evening dress. La Belle Bump was one of the best decisions of my pregnancy.
The best places to rent your clothes online
Anna Bance is the co-founder of Girl Meets Dress , an e-commerce business that allows customers to rent the latest designer dresses and accessories for a fraction of the retail price. She studied at The London College of Fashion and managed PR for the designer brand Hermes before spotting a gap in the market for online luxury fashion rental. What were you doing before and why did you decide to launch your own company? My background is in fashion.
Flora Macdonald Johnston. Any bag you want, you name it — she has it. Seated on a sofa in an ankle-length floral dress rented, of course and suede boots, Prew looks incredibly relaxed despite managing a rapidly growing business. Unlike most fashion rental companies, individual users can sign up and rent their clothes to others on the platform. Not only does it enable people to rent clothes without a long-term commitment, those loaning their clothes can profit in some cases greatly from their wardrobes. To give the process a more curated, glossy twist, there are also features on the website giving advice on what to wear for brunch, date nights, weekends away and summer holidays.
Maternity Evening Dress Hire London
Little did I know that trying to find maternity clothing that is also sustainable and ethically-produced would add a whole new dimension to the challenge. Over the past couple of years I have significantly altered my shopping habits - I buy much less, boycott fast fashion and invest more in sustainable, independent and artisanal brands with the intention of keeping my clothes for as long as possible. Instead, the maternity fashion scene is dominated by high street shops - whose maternity lines are designed to be as disposable as the rest of their ranges. But with the need for comfortable, well-fitting clothing quite literally growing by the day, I persevered - and discovered that finding sustainable maternity clothes, while challenging, is not the impossible feat it first seemed. Here are some of the brands and tips for expectant mums that I have uncovered on my pregnancy journey so far:.
You probably know the statistics: global clothing production has roughly doubled in just 15 years, and every year an estimated , tonnes of used clothing ends up in UK landfill. Fast fashion is the ultimate toxic relationship. It's bad news for the planet, our brains and our bank balances.